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Real brands.
Real campaigns.
Real results.
What I've delivered
Before Chief Marketing, I spent 20 years building and growing some of the UK's best known brands. Here's a flavour of what that work looked like.
25% Growth
Led the rebrand and marketing strategy that took Yopa from the 12th to the 5th largest estate agent in the UK.
Yopa Estate Agency
40,000+ followers
Built the social, PR, and content strategy for Sport on Channel 5, growing the social following to over 40,000.
Channel 5
£20m+
Led Ladbrokes brand's first standalone pureplay brand campaign, delivering a £20m+ paid media strategy and a social content series.
Ladbrokes
15% CPA saving
Ran performance marketing across Meta, TikTok, YouTube, and Google Ads, cutting cost per acquisition by 15%.
NBC Universal
5% MoM Increase
Delivered partner campaigns with Uber and Amazon Flex that contributed to a 5% month on month increase in charging sessions.
bp pulse
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